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A clip from the recording studio a few days later has 2.5 million. Then the numbers explode.Ī TikTok that wonders where whether she should send the song to the guy who inspired it has 1.2 million in October. Before the song debuted on the site, most of her videos peaked in the mid-five figures. You can track the viral spread of “WYD Now?” by the number of viewers of her TikTok videos. Most of them were unknowns, though the lovelorn lyrics attracted the attention of a few big names, too, such as Grammy-nominated rapper Lil Yachty, whose duet still seems almost like a dream, Sadie Jean says. Hundreds, perhaps thousands, of Tiktokers took her up on the challenge. The open verse challenge on TikTok begins with Sadie Jean singing the chorus, then stopping as the music plays on, and she holds out a wooden spoon from her family’s kitchen as a microphone to anyone anywhere in the world who wanted to add a verse over the music. “I think I just didn’t want to admit that’s how I felt,” Sadie Jean says. And he was like, ‘It has to be, “What are you doing now? It has to be. “I was like, ‘I don’t know about that David, I don’t think I want to say that.’ I wasn’t going to let it happen. “It was David’s idea to end it with, ‘What are you doing now?’” she says. I was like, ‘I don’t know what this song is going to be about, but this is all the things I’m feeling.’”Įach contributed different ideas, different lines, though Sadie Jean says she almost nixed Alexander’s suggestion for the line that ultimately provided the title. “And then I just totally word-vomited on them. “We saved mine for last because I had a lot on my mind, and I wouldn’t talk about it all weekend because we were saving it for the song,” Sadie Jean says. “WYD Now?” came together quickly on the third and final day of her writing retreat in upstate New York with Enger and Alexander. It really made me think that they were more achievable.” “I just had never had friends who had these crazy, big dreams that are so in line with mine. “I had never had friends that wrote songs until then,” Sadie Jean says. “I was going to do everything else because I was just so scared of following my dreams.” Music with friendsĪt NYU, Sadie Jean found her people, she says.
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“Anything to not commit to what I actually wanted to do. “Then there was a second where I was like, ‘I’m going to study opera,’ because I was in classical voice for a little bit,” she says. Instead, Sadie Jean says she thought she’d go to business school, then music business school. “He kind of really pushed me to stop being so private about it.”Įven then, after she posted a few originals to SoundCloud - a high school romance led to heartbreak led to inspiration - she didn’t think she could or should study commercial music in college. “He was like, ‘Oh my god, OK, you have to do something about this,’” Sadie Jean says. She told him she could and he insisted she do more.
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“He was like, ‘Whoa, you can sing?’” Sadie Jean says. Because I didn’t think anyone would take me seriously if I was, like, ‘I want to be a pop star.’”īetween her sophomore and junior years, her older brother spotted a cover of Radiohead‘s “Creep” that she’d posted to Instagram and called her right away. “I purposely sang bad in the car around my friends because I didn’t want people to know that I could sing. “I wouldn’t even sing in front of my friends,” she says.
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No one ever heard her sing, though, until her junior year in high school, Sadie Jean says. She filled notebooks with lyrics to go with the melodies she invented once she began piano lessons. Growing up, she sang in school choirs and acted in youth theater.
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“Then I learned how to write, eventually.” “I’d be like, ‘It’s Sadie’s radio!’ Then, I remember making my sister write them down for me sometimes - ‘I want to write a song!’ - and she would be my scribe. “I would sit in the back and make my mom turn off the radio,” she says. Sadie Jean admits she was a bossy baby songwriter. “And she didn’t like them, and she wouldn’t sing them, so finally I just turned them off, and she was making up her own songs to sing.” “In the car, I would turn on children’s music, nursery rhymes, because that’s what I thought she would like,” Wilcox says. As a toddler, Sadie Jean sang before she could talk, says her mother Suzanne Wilcox.